Sebring Board of Trade

Maps and Views of Sebring Florida

Sebring Florida The City of Health and Happiness

DESCRIPTION: In 1920, just nine years after George E. Sebring acquired over 9,000 acres in the Florida Highlands to establish a new town, the Sebring Board of Trade published this substantial promotional pamphlet titled "Sebring, Florida. The City of Health and Happiness." By the time this brochure was circulated, Sebring's population had grown to around 3,000 residents. The historic downtown area of Sebring, which still reflects its 1920s origins, has been recognized as a Historic District on the National Register of Historic Places, acknowledging its significance and the enduring legacy of George E. Sebring's vision for the city.

The pamphlet is packed with text and photographs showcasing nearly every beneficial aspect of life in Sebring. The back cover features a bird's-eye view of the town encircling Lake Jackson, with "Twelve miles of velvet asphalt boulevard surrounding the Twilight Trail." Inside the front cover, another bird's-eye view depicts a fountain nestled among lush trees and meticulously landscaped formal gardens, described as "Sebring's beautiful little park around which the town revolves."

Within the pages, readers will find a map of peninsular Florida highlighting the area around Sebring, accompanied by a table displaying distances to various locations within the state. The pamphlet culminates with a pictorial map of the region immediately surrounding Sebring, illustrating the town's layout with the central park as its focal point, encircled by vast orange groves that stretch out into the surrounding countryside.

George Sebring, born in 1859, in Bethlehem, Ohio, was the founder of Sebring, Florida. Raised in a family of pottery manufacturers, Sebring visited the area that would become the city while on a business trip in 1911. Impressed by the land's potential for growing citrus fruits, he purchased 9,000 acres and began developing the town. Sebring laid out the town on a circular plan with several parks, encouraged agricultural ventures, and established the Potter's Retirement Home, reflecting his family background in the pottery industry.

Sebring played a crucial role in the town's growth, settlement, and development by establishing the Citizens Bank of Sebring in 1912. George Sebring passed away on January 22, 1927

CREATOR: Sebring Board of Trade



BODY OF WATER: Lake Jackson, Dinner Lake

CONDITION: Good.  Cover with a bit of wear but in all very solid and clean.

COLORING: Process color.


SIZE: 8 " x 9 "


PRICE: $350


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