DESCRIPTION: SOLD
Very unusual and scarce folding map or plan of Acapulco, Mexico on the Pacific Ocean ca. 1950: "Plano de la Ciudad y Puerto de Acapulco". A street plan of Acapulco in the mid-20th century with images of fish, Spanish galleons, and a twin-engine propellor-driven aircraft. Legend at bottom left identifies, government offices, hotels, schools, churches and local public transportation routes identified with red outline color.
Just below the title is a representation of the shield of the city of Acapulco, symbolizing two hands that break a leafy reed.
Numerous subdivisions (fraccionamientos) are noted in bold black headings including:
- Fraccionamiento Mozimba
- Fraccionamiento Vista Allegre
- Fraccionamiento Magallanes
- Fraccionamiento Deportivo
- Fraccionamiento Costa Azul
The illustration and quotation on this trade card were not unique to John Cosgrove but rather part of a stock design widely used by 19th-century printers who specialized in producing humorous or sentimental advertising cards. Lithographers commonly kept catalogs of ready-made comic scenes—like this seaside mother-and-child vignette with the line “It’s a wise child that knows its own mother at the sea side”—which merchants could customize by adding their own business imprint below. In this case, the printer simply inserted Cosgrove’s name, trade description, and Poydras Market address into the blank advertising panel at the bottom, allowing a small New Orleans fish dealer to benefit from professionally printed imagery at a fraction of the cost of commissioning original artwork.
PUBLICATION DATE: 1950
GEOGRAPHIC AREA: Mexico
BODY OF WATER: Bay of Acapulco
CONDITION: Good.
Clear, bright with little wear to the folds
COLORING: Lithographed color.
ENGRAVER:
SIZE: 21
" x
13 "
ITEM PHYSICAL LOCATION: 86
PRICE: $
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